AI Insights · Timothy · January 2022
Top 5 Play Pass Games in Australia Q4 2021 Performance Overview
Discover the performance trends of the top 5 Play Pass games in Australia during Q4 2021, including weekly downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 Play Pass games in Australia demonstrated varying trends in weekly downloads, revenue, and active users. Here, we provide an overview of their performance based on data from Sensor Tower.
LEGO® DUPLO® WORLD experienced a decline in weekly revenue from about $11.6K at the end of September to nearly $3.5K by the end of December. Weekly downloads saw fluctuations, starting at approximately 2.7K in late September and ending at around 1.8K in the last week of December. Weekly active users showed a slight decline, dropping from around 6K to approximately 5.2K over the same period.
Pixel Art － Color by Number showed a steady revenue trend with minor variations, peaking at about $3.6K in early November and closing the quarter at around $2.7K. Weekly downloads surged towards the end of the quarter, reaching a high of approximately 5.1K in the last week of December. Active users fluctuated but generally increased, rising from around 53.4K to 53.8K.
Disney Coloring World saw weekly revenue relatively stable, hovering around $2.2K to $3.7K throughout the quarter, peaking at about $3.3K in the last week of December. Downloads increased towards the end of the quarter, culminating at approximately 3.1K in the final week. Active users also grew, from roughly 4.1K in late September to around 4.8K by the end of December.
Hungry Shark Evolution exhibited a varied revenue trend, with notable peaks such as $4.9K at the end of September and $3.7K in the final week of December. Weekly downloads fluctuated, peaking at approximately 5.4K in late October and ending the quarter around 5.1K. Active users remained relatively stable, ranging from around 24.8K to 23.3K.
Touchgrind BMX 2 showed a consistent revenue trend, with notable peaks like $2.9K in mid-November and around $1.7K at the end of December. Downloads saw significant growth, peaking at approximately 7K in late November. Active users increased steadily, from around 15.6K in late September to about 17.2K by the end of December.
These insights highlight the diverse performance trends of the top Play Pass games in Australia during Q4 2021. For more detailed analysis and data, visit Sensor Tower.
